Our People

Noa Dayan

Hi everyone, my name is Noa, I am the Jewish Agency Shlicha to UJS, covering Northern England and Scotland.
In 2021, I graduated with a BA in International Relations and Plurilingualism from Pompeu Fabra University in Barcelona.

I was born and raised in Jerusalem. Growing up in this beautiful and complex city had shaped many of my views as I was surrounded by a massive variety of cultures and religions while learning to recognize the components of my own Jewish identity.

In the military, I served for three years as a sorting and placement officer and spearheaded the identification and review of candidates with outstanding abilities, special talents, and life circumstances and ensured each one was assigned to the right department in the force.
After the military service, I took part in the Jewish Agency Shlichut to a summer camp in the US where I taught Israeli culture, values, and Hebrew to children.

I worked as an El Al international flight attendant for two years, during which I had the privilege of exploring many new places and cultures around the world and the opportunity of getting to know the mixture of people who come to Israel and some of their unique, individual stories.

I love getting to know new cultures and learning new languages. I can’t wait to work with the students on campuses while exploring and developing our connection to Israel together!


J-Socs (Jewish Societies) I work with:
Campus sessions I can run: 

Shirat Hasticker - available in person and on Zoom

The day after Yitzhak Rabin was assassinated, author David Grossman began documenting in his notebook the bumper stickers he saw around Israel. After a few years he realized it needed to become a rap song.

"Shirat Hasticker" (“The Sticker Song”) was produced and performed by the Israeli band Hadag Nahash. The song consists entirely of bumper sticker slogans scattered around Israel in the 1980s and 1990s and reflects in a harsh conciseness the political and social division in Israeli society.

In the session we will listen to the song, learn about the socio-political background of the texts and discuss their role in Israeli and Jewish society. Furthermore, we will discuss the cultural importance of protest songs, society's ability to learn and the hope of moving away from past mistakes.


Arab Citizens of Israel: A Discussion About Social Stigmas and Identity Struggle - available in person and on Zoom

When the topic of Arabs and Palestinians in Israel comes up, it is usually about the Palestinian population in Gaza, the West bank, and east Jerusalem. The Arabs and Palestinians who make up over 20% of the population of Israeli citizens, are rarely talked about. The tension between the Palestinian Arab national identity and the identity as citizens of Israel was famously described as: "My state is at war with my nation".

During the session we will watch two videos, the first is an extract from the Israeli adaptation of You Can’t Ask That (“Pardon the question”) episode 6: Arabs. The participants show the complexity of their Arab-Israeli identity and their feelings towards the state and their definition of home.

The second video is a clip from the show Arab Labor (translated from the Hebrew “Avoda Aravit” which colloquially implies “shoddy or second-rate work”) Created by Sayed Kashua, an Israeli-born Palestinian journalist, focuses on a Palestinian Israeli citizen in search of his identity as he seeks high status in the society. The show demonstrates many of the stereotypes and struggles Israeli Arabs are dealing with, from a humorous point of view.

Based on the videos, we will discuss the Israeli experience from an Arab point of view, and the importance of acknowledging the Israeli-Arab identity as an integral component of Israeli society, and the way it connects with our own experience as Jews and our relationship with Israel.


→ Click here to see other sessions we provide


Contact me:

E: [email protected]

M: 07869 720 105

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